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About Miva Merchant
Miva Merchant is a leading supplier of e-commerce software and services to small and medium-sized businesses. We provide online merchants, developers, web designers and web hosts with the information and technology needed to be successful in today’s online selling environment.
Miva Merchant propels business for tens of thousands of online merchants and developers on a network of hundreds of hosting partners and business portals. Miva Merchant hosting partners depend on the Miva Merchant Platform for its complete, reliable, expandable and easy-to-use e-commerce software and services.
The Miva Merchant Platform
Based on a cross platform virtual machine (running identically on Windows, Linux, BSD and Unix servers), the Miva Merchant product line ranges from Miva Merchant™, a point-and-click online store development and management system to Miva Script™, an XML-based server-side scripting language. This "best of both worlds" approach allows merchants to build their online store with nothing more than a web browser, and lets developers provide aftermarket enhancements for the online store.
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![]() San Diego, CA, 2007/08/06
Miva Small Business Solutions has been purchased from Miva, Inc. by a management team led by Russell Carroll, who will serve as new CEO for the enterprise, and former Miva executive Rick Wilson, its new Executive Vice President. Rounding out the team are Mark Johnson, VP of Development, and David Roquemore, VP of Technology. Russ Carroll stated "Our entire focus will be on improving our customers’ experience by concentrating on our core products, enhancing our hosting partner relationships, and supporting our developers."
Executive VP Rick Wilson added, "As an example of our customer-centered focus, we will be transferring support in-house as quickly as possible. This will dramatically improve service levels as well as strengthen the feedback mechanism from our client base." Miva Small Business Solutions, maker of Miva Merchant, is the world leader in e-commerce software.
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MIVA Script History In 1997, Jon Burchmore extensively rewrote the language to make it more syntactically consistent, although the new engine supported both old htmlscript and new (named mivascript) syntaxes. Where Are They Now? Joe Austin - Former CEO (founder) Tilana Systems Troy McCasland - Former VP, Sales & Marketing (co-founder) Rental Avenue Jon Burchmore - Former VP, Software Development Tilana Systems Tim Sullivan - Former CFO Tilana Systems Derek Finley - Former VP, Marketing Tilana Systems Jeff Huber - Former Director, Applications Development 4TheBest.net John Negretti - Former MIVA Script Evangelist IdeaBlue Language features Probably the most significant feature of the language is that it has native support for the venerable dBase database platform (DBF III), albeit with a proprietary (but very fast) index format. Variables are untyped and are not pre-declared. .mvc and .mv are the file extensions used for MIVA Script. Proponents of the language cite a relatively short learning curve, fast script development and native database support as the principal reasons to use the language. Implementations MIVA Empresa Since 4.0, MIVA Empresa is a Virtual Machine for running compiled mivascript, again available in versions for *ix and Microsoft Windows. The current version level 5.x added new language constructs, native MySQL support, a new access-methodology for dbIII tables, called MIVA-SQL, as well as a new templating syntax that the Empresa Virtual Machine can compile on the fly. MIVA Mia There is a MIVA Mia release to complement each MIVA Empresa release, and once again, versions prior to 4 are interpreters while 4.0+ only work with compiled script. There are a few minor differences between. MIVA Script Compiler In May 2005, MIVA Corporation made the MIVA compiler available free. In August 2007, Miva Merchant was separated from its parent company as a result of a management buy-out. There has been no statement on the future development of the scripting language. |
Miva Merchant’s History


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